Whether it's a simple logo you're after, or full brand identity, I use a systematic approach to the goals of the brief to help create the right logo or toolkit needed to communicate with your audience and strengthen your brand.
The project opposite was for Mulberry Bow. I was approached by their founder, Simon Bullock, to design a brand that reflected their stature within the professional financial market but with a fresh, modern twist. The result was a bold, solid lettermark using the companies' initials.
For the brochure, the logo was foil embossed on a smooth GS Smith stock to provide a quality-led solution.